I was checking out http://indiaplaza.com
once to see why it has not become as popular as http://flipkart.com
thought it was running for longer time. I did not find the user interface to be
very professional. I think in all the e-commerce or any other web-based
services, the user-experience (UX) is the key. The fundamental principle from
UX perspective is that the user should be able to conduct the operations with
minimum clicks and with intuitive navigation mechanism. From that perspective
there is no other site better than facebook.
Coming back to indiaplaza, I found a book 'Making it on my own'
offered at 50% off and ordered the book by paying through credit-card online.
The cost of the book was Rs. 63 and interestingly the shipping was free ! I wish
many other important and useful books also get as affordable and
convenient-to-order as this one. The day, when all the books would be available
in an interactive digital format, is not far off !
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